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How to serve up a refreshing creative brief
Writing a good creative brief is a lot like mixing a good cocktail.
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Ali Brushfield
May 26, 2020
4 min
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Earnest Labs
Lunchbox: Fill a tummy with a tap
Earnest Labs
Earnest Labs at SXSW: Day 4
Navel-Gazing Marketing: Where did it all go wrong?
Far too much marketing is created by marketers, for marketers. Don't make the same mistakes.
B2B Insights
5 min
Earnest Labs
Earnest Labs at SXSW: Day 3
Earnest Labs
Earnest Labs at SXSW: Day 2
Earnest Labs
Earnest Labs at SXSW: Day 1
No more Big Bang: Why B2B brands are taking a new approach to launching ‘big idea’ campaigns
How more and more B2B brands are embracing new, less conventional approaches to make their mark.
B2B Insights
6 min
Earnest Labs
Brief Encounter: London Zoo
Earnest Labs
Our journey into the unknown: 2015
Earnest Labs
Get down the pub; it’s good for your creativity.
Earnest Labs
Innovation in retail
Earnest Labs
Brief Encounter: Waterstones
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