Ideas + insight

CCS Insight Predicts: Trend watching – Remote work and collaboration Analyst CCS Insight hosted its annual ‘Predictions Week: 2021 and Beyond’ earlier this month. It’s always a must-attend event on the Earnest calendar – providing some great insights into the big tech trends impacting the B2B world today.
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How far would your brand go in a Bitcoin world?Amid all the media frenzy and hype around Bitcoin, it was easy to miss an interesting and somewhat unexpected announcement this week.

B2B Insights

3 min

Somehow Inevitable Episode 3: Listen up! The voice revolution is coming.

5 new technologies coming to a workplace near youThis year saw a number of jaw dropping tech developments that could have big implications for the workplace as we know it.

B2B Insights

6 min

Idea Sprints: A day ticket to marketing innovation

Facebook is for Business – and it needs to do some B2B marketingTo be honest, I’ve never quite seen Facebook in the realms of the business world, but at the superb CCS Insight Predictions annual opinion and fact-fest last week, I had a revelation.

B2B Insights

3 min

Earnest Labs Explores The Five Senses: Smell

Predictions 2018 and Beyond – tech experts predict changes-a-go-goThe tech industry moves so fast it’s hard enough to predict what will happen next week, let alone a year from now.

B2B Insights

7 min

Earnest Labs Explores The Five Senses: Hearing

How chatbots are winning hearts and minds

How to create award-winning workYou've probably heard that us agency folk are obsessed with awards.

Inspiration

5 min

Introducing ‘Out of the Ordinary’ – a new creative resource for B2B marketersYou know that old shtick about B2B marketing just not being that creative?

Inspiration

3 min

B2B customers have changed – now it’s the marketer’s turnThere’ve been two stories recently that everyone in B2B marketing should take note of – especially B2B agencies.

B2B Insights

2 min

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