Customers only knew Evalueserve for their data research outsourcing offering, but its CEO was having very inspiring conversations with customers about digital products and analytics.
We distilled the CEO’s sales pitch into a compelling proposition and impactful visual identity ‘Powered by Mind+Machine’.
The Mind+Machine concept was successfully pitched to specialist publishers Wiley, and it became a well-received and respected business book.
Transforming business from the ground up
252% increase in inbound leads in first month
Book deal for the CEO