Launch programme

insightBee
Launch programme

insightBee
Launch programme

insightBee offers a truly unique service: high quality, lightning fast insights at a fraction of the cost that businesses expect to pay. The challenge was to take insightBee from unknown start-up to credible supplier and ultimately to drive sales.

We built an agile marketing programme for a soft launch, testing and learning in real-time ahead of the full launch. Within four months, we’d achieved significant market traction, with 33% awareness among the target verticals and more than 600+ marketing qualified leads.

Direct Mail piece with 'Ha Ha' in yellow text on black background • InsightBee Launch Programme
Direct Mail booklet open with 'Ah Ha' in yellow on black background • InsightBee Launch Programme
InsightBee Infographic with mountain peaks, river scene and car and bike travelling through trees • InsightBee Launch Programme
InsightBee Booklet, open on 2-page spread with graph • InsightBee Launch Programme
600+

Marketing Qualified Leads

700+

followers on social media

20+

one-to-one sales meetings as a result of ongoing lead nurture